Designed as an online hangout for fans of Sony recording artist Macy Gray, the We Ours club was a 24-hour online groove spot where you could chill with your best friends, meet new ones, or just hang out in the corner, people-watching (avatar-watching) all night long. Featuring samples from Macy Gray's smash hit debut album 'On How Life Is', with Art Direction by Fullerene and 'Freaky' Avatars by Phillip Gibson.
In mid-1997, As If Productions built KoRn KoRner for the then-unknown Sony recording artists KoRn. Working closely with the band’s singer/lyricist Jonathan Davis, the AIP team created a dark and forboding world that became one of the most popular graphical environments on the internet, and co-hosted a series of infamous internet broadcasts known as KoRn’s After School Specials (www.korntv.com).
In 1996, AIP teamed up with Global Doghouse and producers at Revelations Entertainment to produce a popular online version of the Capulet’s Masquerade Ball for the online promotional campaign of 20th Century Fox Film’s Romeo + Juliet.
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"Everything you know is just the amplification of a repetition of a summation of a reference to a symbol for a pointer to an interpretation of the generalization of a theory based on the misinterpretation of an assumption."